Club executives
Revenue, margin and matchday performance in one boardroom view.
Consulting-grade analytics for Indian sport
The Business Intelligence Platform for Indian Sport.
Ticketing, sponsorship, merchandise, finance and match performance - unified into one decision system for club executives, league operators and sponsors.
6
Leagues covered
₹18,864 Cr
Market spend tracked
56+
Clubs profiled
IPLIndian Premier LeagueISLIndian Super LeaguePKLPro Kabaddi LeagueHILHockey India LeaguePVLPrime Volleyball LeagueUTTUltimate Table TennisIPLIndian Premier LeagueISLIndian Super LeaguePKLPro Kabaddi LeagueHILHockey India LeaguePVLPrime Volleyball LeagueUTTUltimate Table Tennis
The problem
Indian clubs don’t have a data problem. They have a silo problem.
Six systems, six owners, six versions of the truth. By the time the board meets, the numbers are already stale - and nobody can explain why revenue moved.
Today - fragmented
Ticketingisolated
Merchandiseisolated
Social Mediaisolated
Sponsorshipisolated
Financeisolated
Match Performanceisolated
SportsBI connects everything - one model, one refresh, one boardroom narrative.
Who it's for
Built for every side of the business
League operators
League health, club benchmarking and central sponsorship tracking.
Sponsors & brands
Media value, activation ROI and audience reach for every rupee spent.
Capabilities
Built for commercial decisions, not heat maps
Executive Dashboard
One board-ready view of revenue, margin, attendance and brand health across every competition.
Sponsorship ROI
Media value, impressions and activation returns per partner - priced, ranked and renewal-scored.
Ticket Sales Analytics
Demand curves, yield per stand and dynamic pricing headroom by fixture.
Fan Engagement
Membership growth, sentiment and fan distribution from metros to tier-3 towns.
Performance Intelligence
How results, availability and squad cost translate into matchday revenue.
AI Business Assistant
CoachBI answers strategy questions and writes consulting-grade reports.
Leagues profiled
Real data across Indian sport
Financial, commercial and performance metrics from six of India’s biggest professional leagues.
IPL
Indian Premier League
Full coverage across all dimensions
FinanceCommercialPerformance
ISL
Indian Super League
Full coverage across all dimensions
FinanceCommercialPerformance
PKL
Pro Kabaddi League
Full coverage across all dimensions
FinanceCommercialPerformance
HIL
Hockey India League
Full coverage across all dimensions
FinanceCommercialPerformance
PVL
Prime Volleyball League
Full coverage across all dimensions
FinanceCommercialPerformance
UTT
Ultimate Table Tennis
Full coverage across all dimensions
FinanceCommercialPerformance
Tech stack
Explore the live dashboard
A self-built sports analytics project that brings together real-world data, interactive dashboards, role-based views, an AI assistant, and exportable reports.
- Real-world sports business data with citations
- Role-based dashboards (CEO, Finance, Commercial, etc.)
- Consulting-mode reports, AI insights & What-If simulator
TanStack StartReact 19TypeScriptTailwind CSSRechartsshadcn/uiSupabaseEdge-ready
19
React version
Edge
Deployment target
Behind the project
Samar R.S. Minhas
linkedin.com/in/samar-minhasI am a final-year Accountancy and Finance student at Christ University, Bangalore, and someone deeply passionate about sports consulting, sports management, and sports analytics. SportsBI India is a self-built project I created to channel that passion into something tangible - a real sports business intelligence platform that helps me learn by building.
While it started as a personal learning project, it is also built for anyone interested in Indian sport - club executives, league operators, sponsors, analysts, or fellow students - to explore how data drives decisions in Indian sport.